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Top 10 Influencer Marketing Platforms

The platforms brands use to find creators, run campaigns and pay them, ranked by how many customers each one says it serves.

GRIN5,000 brands since 2017 2

Insense3,500+ brands, apps and agencies 3

Modash2,800+ in-house teams

Quick answer

GRIN is the largest influencer marketing platform we checked, used by 5,000 brands since 2017, with gifting, affiliate and paid programs and published prices from $0 to $1,500 a month. Insense is second with 3,500+ brands, apps and agencies and is strongest for licensed UGC ad content, and Modash is third with 2,800+ in-house teams and a searchable database of 380M+ creators.

How it's ranked: Brands, teams or customers each vendor says use it, as published on its own website (read November 2026). Counts are each company's own claims and are measured differently (brands, teams, or brands plus agencies), so treat them as a guide to scale, not an audit. Kolsquare and Favikon both claim 2,000+ and are listed in alphabetical order. Upfluence publishes no customer count and is ranked last.

GRIN

GRIN · Creator marketing platform with an AI teammate

5,000 brands since 2017

The biggest all-in-one program for ecommerce brands.

GRIN says 5,000 brands have used it since 2017, the most of any platform on this list that we could check. It has supported 700K+ creators, who have earned $215M+ through it, and it credits creators with $1.2B+ in GMV. Its AI teammate, Gia, finds creators, drafts outreach and runs programs, and you decide how hands-on to be. It covers gifting, affiliate and paid programs, pays creators from one wallet and holds fees in escrow until payout, and deal terms lock into one record when a creator accepts. The GRIN Marketplace is included on every plan, as are affiliate features and unlimited creator contacts in the CRM. Pricing is published: Free at $0, Starter at $200 a month, Growth at $500 and Scale at $1,500, each with a wallet management fee.

Best forEcommerce brands running gifting, affiliate and paid creator programs together

Skip it ifYou only need a creator search database

Source: grin.co/

Insense

Insense · UGC and influencer marketing platform with managed services

3,500+ brands, apps and agencies

Best for licensed UGC ad content.

Insense says it is trusted by 3,500+ DTC brands, mobile apps and advertising agencies. It is built around creator content for ads: it has 115k+ responsive creators across 57+ countries, promises applications within 48 hours and content delivered in 14 days, and hands over fully licensed edited and raw footage. For wider reach, it offers AI-assisted outreach to 7M+ influencers on Meta and TikTok, plus product seeding with a claimed activation rate above 20%. Automated contracts and payments are pitched as saving 40+ hours a month. It is a Meta Business Partner, TikTok Marketing Partner and TikTok Shop Partner, and you can run campaigns yourself or let its experts handle them.

Best forDTC brands and mobile apps that need a steady flow of licensed creator video for ads

Skip it ifYou want long-term ambassador programs more than ad content

Source: insense.pro/

Modash

Modash · Influencer discovery, management, tracking and payments

2,800+ in-house teams

The biggest searchable creator database.

Modash says 2,800+ in-house teams run paid partnerships, gifting and affiliates with it. Its pitch is search: it covers every public profile on Instagram, TikTok and YouTube with over 1K followers, which it puts at 380M+ creators, and it adds AI search, an API and an MCP connection for AI tools. The platform is organized into Manage, Discover, Track and Pay, with a Shopify-first setup and Gmail and Outlook sync for outreach. Pricing is public. Essentials is $199 a month for up to 100 creators, Performance is $499 a month for up to 250 creators, and Enterprise starts at $1,225 a month billed yearly. There is a 14-day free trial with no credit card required.

Best forShopify brands that want the widest creator search with transparent pricing

Skip it ifYou want a fully managed agency service

Source: www.modash.io/

Kolsquare

Kolsquare (team.blue) · Influencer marketing platform with social listening

2,000+ brands and agencies

Best for multi-country European campaigns.

Kolsquare says 2,000+ brands and agencies run influencer marketing on it. It was founded in Paris in 2018 and has been part of team.blue since 2024. It covers millions of verified creators across 180+ countries, more than 30 key markets and six platforms, which makes it a strong fit for teams running campaigns across Europe and beyond. Features include influencer discovery, campaign management, AI reporting and performance tracking, plus competitive and social listening to see what rivals are doing. Creators can be paid in 65+ currencies, and there is a free Chrome extension and an MCP connection for AI tools. It describes its data handling as GDPR-aligned and is a certified B Corp.

Best forEuropean brands and agencies running campaigns in many countries

Skip it ifYou only market in the US and want the cheapest tool

Source: www.kolsquare.com/en

Favikon

Favikon · Creator intelligence and influencer marketing platform

2,000+ influence teams

Best for vetting creators before you sign them.

Favikon says it is trusted by more than 2,000 influence ops teams of all sizes. Its focus is creator intelligence: it has analysed and scored 10M+ creators for authenticity and audience fit, so you can see who is worth working with before you send an offer. Discovery works from plain-language prompts, and it pitches launching a creator campaign in less than 10 minutes with AI. Around that sit an influencer CRM, outreach, campaign management, a tracker for post monitoring, competitor insights, social listening and its public Favikon Rankings. For technical teams it offers an API, an MCP with 43 tools and an AI agent called Favy. Payments and contracts are marked as coming soon.

Best forTeams that want to vet creators for authenticity and brand fit before reaching out

Skip it ifYou need built-in creator payments today

Source: www.favikon.com/

CreatorIQ

CreatorIQ (SocialEdge, Inc.) · Enterprise creator marketing infrastructure

1,300+ brands and agencies

The enterprise choice.

CreatorIQ says it is trusted by 1,300+ of the world's most innovative brands and agencies. It positions itself as enterprise infrastructure that connects every creator, campaign and signal, rather than a simple search tool. Its discovery lets you search what 20M creators actually post, with up to 12 months of content refreshed daily, and it runs on its own Creator Graph data foundation. Brand safety tools review creator content and flag risks against your own standards, and its measurement includes an analytics assistant that answers questions from your campaign data. It connects to your teams, BI tools and AI agents through an API and MCP support, which suits large companies with existing data systems.

Best forGlobal enterprises and agencies that need creator data inside their own tech stack

Skip it ifYou are a small brand with a small budget

Source: www.creatoriq.com/

Influencer Hero

Influencer Hero · All-in-one influencer CRM, outreach and payments

1,200+ brands (plus 150+ agencies)

Best for automated outreach.

Influencer Hero says it is trusted by 1,200+ brands and 150+ agencies, and it lists a database of 450M+ creators. Its strength is automation: AI-assisted outreach and drip campaigns run across email, Instagram and TikTok DMs and WhatsApp, and a campaign CRM uses a 5-stage pipeline with custom columns. It also tracks ROI on real-time dashboards, records the cost of goods for gifting, detects leaked discount codes and rotates them automatically, and handles batch creator payments. A data API with webhooks and 65+ integrations cover the rest. It has acquired Afluencer, which it says has over 75,000 registered members, and has offices in New York, London, Dubai and Singapore. A centralized UGC library and social listening round it out.

Best forDTC brands that want outreach automation and tight gifting cost tracking

Skip it ifYou want public prices before booking a demo

Source: www.influencer-hero.com/

HypeAuditor

HypeAuditor · Influencer analytics, fraud detection and campaign management

1,000+ brands and agencies

Best for spotting fake followers.

HypeAuditor says more than 1,000 brands and agencies run their influencer marketing on it. It was created in 2017, is headquartered in Indianapolis and has a second office in Limassol, Cyprus. It made its name on analytics and fraud detection: its homepage says its database holds 227.2M+ accounts, adds 15k new influencers daily and detects 95.5% of known fraud activity, with audience and engagement checks on every profile. Discovery covers Instagram, YouTube, TikTok, X and Twitch. Beyond vetting, it handles campaign management with outreach, a CRM, contracts and payment tracking, and adds competitor and market analysis plus API access for teams that want the data in their own tools, plus custom research reports.

Best forBrands worried about fake followers and audience fraud

Skip it ifYou need a managed content service

Source: hypeauditor.com/about/

Aspire

Aspire · Creator marketing platform and marketplace for commerce

800+ brands

Best for turning creators into a sales channel.

Aspire says it is trusted by 800+ brands and has 10+ years of campaigns behind it. Its pitch is commerce: it has activated 300K creators, driven $52M+ in affiliate sales and paid out $100M+ to influencers. It calls its creator marketplace the world's largest, and pairs it with AI creator discovery. The campaign side covers content approval, automated workflows that handle 5,000+ actions a month, a contact hub, agreements and personalized incentives. To tie creators to revenue it offers affiliate links, promo codes and paid ads, with impact, sales and social dashboards and a budget ledger. A Shopify integration handles recruiting, product fulfillment and storefronts, and a content hub keeps every creator post in one place for reuse.

Best forShopify brands that want creator partnerships tied directly to sales

Skip it ifYou need an exact public price list

Source: www.aspire.io/

Upfluence

Upfluence · Influencer, affiliate and ambassador platform with an AI copilot

No customer count published

No sales commission, ever.

Upfluence does not publish a customer count, so it ranks last here, but it is one of the better-known names in the category and shows logos from brands such as Amazon, Netflix, Marriott and Unicef. It lists a 14M+ creator database and covers influencer marketing, affiliate programs, creator management, user generated content and brand ambassadors. Its AI copilot, Jaice, is billed as the first agentic influencer platform. Pricing is quoted by module, team size and volume rather than listed, but the terms are clear: every plan is a fixed platform fee, Upfluence takes no percentage of sales, there are zero fees on tracked sales and no mandatory setup fee. Annual plans have a 12-month minimum.

Best forEcommerce brands that want influencer and affiliate programs with no cut of sales

Skip it ifYou want a monthly plan without a 12-month contract

Source: www.upfluence.com/pricing

Questions people ask

What is the best influencer marketing platform?

GRIN is the largest we checked, used by 5,000 brands since 2017. It runs gifting, affiliate and paid creator programs in one place and publishes its prices, from a free plan up to $1,500 a month.

Which influencer platform has the biggest creator database?

Influencer Hero lists 450M+ creators and Modash 380M+ (every public Instagram, TikTok and YouTube profile with over 1K followers). HypeAuditor lists 227.2M+ accounts.

Which influencer marketing platforms publish their prices?

GRIN (Free, then $200, $500 and $1,500 a month plus a wallet fee) and Modash ($199 and $499 a month, Enterprise from $1,225 a month billed yearly). Upfluence quotes custom prices but takes no percentage of sales.

How do I check an influencer for fake followers?

HypeAuditor says it detects 95.5% of known fraud activity, and Favikon scores 10M+ creators for authenticity and audience fit.

How were these platforms ranked?

By the number of brands, teams or customers each vendor publishes on its own website. These are the companies' own claims. Upfluence publishes no count and is ranked last.

How we ranked

Brands, teams or customers each vendor says use it, as published on its own website (read November 2026). Counts are each company's own claims and are measured differently (brands, teams, or brands plus agencies), so treat them as a guide to scale, not an audit. Kolsquare and Favikon both claim 2,000+ and are listed in alphabetical order. Upfluence publishes no customer count and is ranked last. Every number on this page comes from the source linked under each pick, and every photo shows the actual product. Brands can't pay to be on this list.

List source: grin.co/ · Updated 2026-11-14