
IFTTT
IFTTT · Consumer and small-business app automation with AI
The easiest start for personal automation.
IFTTT says over 32M people save time with it, by far the largest user count on this list, though it counts individual people rather than business customers. Its automations are called Applets: each one links two or more apps so that an event in one triggers an action in another. It connects 1,000+ apps, services and devices, including smart-home gear, and offers 100,000s of ready-made Applets you can switch on rather than build. The site, now branded IFTTT.ai, adds AI tools and agents that draft content and act across connected services, a page-change watcher for things like price drops or job postings, an MCP server for AI tools, and iOS and Android apps. It is the simplest tool here for personal automation, and there is a free plan with paid upgrades for more credits and speed.
Source: ifttt.ai/
Zapier3 million+ businesses
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